Global computer maker Dell plans to enter the small- and medium-sized enterprise (SME) market in Thailand, and will soon introduce three new mobile computers.
Dell Asia-Pacific's general manager for small and medium business, South Asia, Khoo Teng Guan, said the company was geared up to cater for SME customers with its Vostro range of office and small-business products, including the Dell Vostro 1014, Vostro 1015 and Vostro 1088 notebooks, which were designed specially for small businesses.
The new notebooks are equipped with powerful Intel Core 2 processors, extended battery life and power-efficient WLED LCD screens. They also have a built in 5-in-1 media reader that allows users to transfer photos, video and data, an optional integrated web cam and Energy Star 5.0 compliance. There's also a choice of black and red colours. The products offer a full range of configurations that meet the everyday computing needs of small business customers.
Khoo said Dell now distributed its products via online and telephone channels as well as through the retail shops of its channel partners.
"We believe SMEs will recover from the economic recession faster because they generally respond faster to economic changes. Technology solutions do not require huge cash investments due to tight access to credit. Dell also offers technology with a low total cost of ownership," he said.
Khoo said that although IT spending was down in 2009 due to the financial downturn, SMEs needed more from IT than ever before. This is primarily because
they are increasingly dependent on technology to serve their customers better, run their businesses more efficiently and compete more effectively.
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